In this video James Winsoar, BNI Director Consultant for Derbyshire South, demonstrates how to use the report to populate the list of business categories in the Email Marketing Robot:

The automatic internet search and data capture tool businesses have taken to in their thousands has recently been updated by Android Marketing Ltd. The latest version not only allows users to legally capture company details and communicate with customers’ target market by email through the application of breakthrough software technology, but the latest development further empowers the software through exciting SMS technology.

The Email & SMS Marketing Robot has been developed to allow customers to contact exactly the businesses they wish to target as part of highly cost effective digital marketing campaigns. This revolutionary tool uses state of the art software that has been developed by leading digital marketing experts, working hand in hand with a leading marketing consultancy.

How does it work?

Essentially the Email & SMS Marketing Robot queries the Google.com or Google.co.uk search engine (depending on user preference); in order to find businesses in the areas they wish to target, and then searches their websites for a contact email or mobile phone. As the Email & SMS Marketing Robot will only email or text a website if an address or number is found on the specific site, this means it will only contact website owners who wish to be contacted by email or mobile phone.

An additional feature is that Anti-spam measures are built into the Email & SMS Marketing Robot software thereby preventing a website being contacted more than once regarding any particular offer, thus preventing customer annoyance. This option may be selected on a once per email / text basis, or once per domain. Due to the software being spam free it can be used with standard SMTP servers – such as the mail service provided by your ISP.

The Email & SMS Marketing Robot’s key features include:

• Is able to locate email and mobile phone details of potential customers in a specific geographical location

• Enables users to contact businesses by business type

• Comes complete with tried and tested templates

• Uses search engines to undertake the hard work

• Maximises targeted marketing communications

James Winsoar, Sales Director of Android Marketing says of the Email Marketing Robot – “Since the official launch of the Email Marketing Robot in 2011 we have been astonished by the impact on the market. The addition of the SMS upgrade provides a feature that customers have demanded, and we have listened.” Of the customers themselves James continues – “The demand for the tool has only been matched by the diverse ways it has been put to use! To our knowledge the Email Marketing Robot is being used by photographers, networking organisations, radiator manufacturers, vehicle leasing companies, car dealerships and virtual office facilities to name but a few.”

For further information please contact:

James Winsoar, Sale Director Android Marketing Ltd

T +44 (0)115 9400 899

M +44 (0)7967 646 039

E jameswinsoar@emailmarketingrobot.com

W www.emailmarketingrobot.com

Notes for editors on the Email & SMS Marketing Robot

Technology developments and advances in communications mean we increasingly view anything being possible as long as you have the right tools and the right training. Yet, we often get stuck, confused and feel we are defeated. The intelligent way to get round this is through shortcuts. This sounds clichéd but when you really think about it we use various shortcuts on a daily basis in our business lives. Thus cars, computers, telephones, mobile phones and other technologies make life easier for us and our businesses more efficient.

The Email & SMS Marketing Robot is essentially a cost effective short cut in putting together an emailed based marketing campaign. There is now no need to struggle for many years compiling a respectable marketing list; cleaning, updating, verifying it – a never ending process. Now through using the robot customers can use cutting edge technology to build large, segmented, targeted email list automatically.

The Email & SMS Marketing Robot is without doubt the most cost effective automated marketing solution currently available today. It is the perfect tool for businesses of all sizes, as it enables customers to avoid wasting hours of time and thousands of pounds on keywords. Now all they have to do is define their business target, their geographic area and away they go.

The Email & SMS Marketing Robot is the most advanced software of its kind, and through this revolutionary new technology customers are able to build targeted double opt-in (legal) email leads from any website. Furthermore, through the use of its intelligent “set up and forget’ software the Robot does what a specific member of staff would do – infact probably better as the “auto-pilot” function doesn’t get bored, sick or surf the net!

They say the most effective people are the most efficient and this tool allows customers to maximise their marketing through efficiency. The Email & SMS Marketing Robot gives them that little bit of unfair competitive advantage over their competitors through enabling them to undertake automated, efficient and effective email marketing that will produce cost effective results.

Email & SMS Marketing Robot – Key points

• Is able to target businesses based on geographic and/or business segmentation

• Is able to produce cost effective customer data acquisition and target specific groupings

• Does the job of a member of staff through use of its intelligent “auto-pilot” feature

• Easily installed, on any windows based operating platform

• Can be operational in 30minutes

• Available with mentoring option

• Supplied with email templates designed to maximise your list compilation

• Does not “flood” prospective customers with emails and thus causing potential grievance

• Is able to work within your email service providers regulations

• Becomes your very own market researcher

• Is able to mimic human behaviour is distributing emails – it will appear to the recipient as proactive searches

• Comes complete with a link to UK post code map in order to define searches and over 400 industry classifications for targeting

About Android Marketing Ltd

The Email Marketing Robot has been developed over the last two years by a joint venture between one of the UK’s leading digital marketers, and a Nottingham based marketing and communications consultancy. Both parties bring many years of experience in developing and implementing targeted marketing programmes.

The result of their efforts and experience is Android Marketing Ltd and the Email Marketing Robot.

Employee absenteeism can be a thing of the past, especially in your marketing department, with the advent of the new Email Marketing Robot from Android Marketing Ltd.

The Email Marketing Robot is different to other marketing automation software on the market, because it combines a highly accurate email harvester that finds the contact details of businesses filtered by both business classification and geographic location, with a fully-featured email sending client. This results in a fully automated system that both finds and contacts businesses 24/7.

Works when you say so – never needs time off!

Of course you can set the robot to only send messages between 8am and 6pm, or any times you choose, using the in-built scheduler.

The robot will never need a day off work, it will never need to take breaks, and it never gets sick. In fact, it’s been tested hundreds of thousands of times over the past two years, on all PC based operating systems. The result has always been a stream of warmed-up contacts getting in touch requesting more information on the subject they have been emailed about.

The Email Marketing Robot is ideal for:

• Inviting local business owners to networking events
• Cross promoting other local businesses who may share the same clients
• Contacting show rooms regarding stocking new products
• Inviting trades people to exhibitions
• Inviting photographers to photo studios
• Contacting local businesses about accountancy services
• Contacting local businesses about local marketing services

The list of potential uses for the Email Marketing Robot is endless.

Please tell us about any new uses that you have found for the robot!

Put the robot to the test for yourself!

Try the Email Marketing Robot out for yourself. If you aren’t 100% delighted with the results we will refund your money as part of our 30 day money back guarantee.

The list is ordered by number of members throughout BNI in the United Kingdom and Ireland from most members at the top.

Ie. This means that the number one profession represented in BNI is Accountants, with over 600 accountants in 611 BNI Chapters. This means that it is extremely difficult for accountants to find BNI groups with their business category available. It also indicates that accountants find BNI membership to be very successful, since they renew their membership year on year.

The next highest category of business in BNI is Independent Financial Advisors/Advisers. These two top categories often work very well together and form an integral part of the wider Financial “Power Team” in their BNI Chapter.

Legal professionals are also well represented in BNI, with more than 74% of BNI Chapters having a Solicitor as a member.

Full list of the top 50 BNI Business Categories in the UK & Ireland for 2010-2011:

These are 2011 Figures from 1st Jan 2011 to 31st Dec 2011. Figures for the period 1st Jan 2012 to 31st Dec 2012 will be released in 2013.

Data from http://www.bnieldon.co.uk/top50.htm

Find out more about BNI at http://www.bni.eu/uk/

By monitoring the number of emails sent and the number of replies received its possible to test the effectiveness of different email templates.

We have also improved the settings menu so that you can specify a sender name and sender email address. We have found that this improves deliverability rates particularly for clients using Microsoft Outlook.

Now SEO companies can target prospective clients with pin-point accuracy thanks to a new feature in the Email Marketing Robot.

By skipping the first 1 or more results on Google (we would suggest skipping the first three to five), SEO companies can email only the businesses who are not at the top of Google yet for their top level keyword categories.

Simply give the robot a list of business categories and areas that you wish to cover. You can use the list of largest cities for inspiration.

In settings you can choose how many results the robot will skip, so you can miss the first three sites, five sites and so on according to your preferences.

You can also select how many pages deep in the search results you want the robot to travel. Some SEO companies may not wish to contact businesses whose websites are on the 4th page on Google for instance, whereas other companies may be willing to contact companies who are currently on the 8th page.

The Email Marketing Robot has many customisable features making it the most versatile automatic marketing software available on the Internet today. Simply set up your campaign and let the robot go to work sending as many as 90 automated personalised emails out on your behalf every hour.

This software allows SEO consultants to reach more potential clients in less time to sell more of their service. It is especially useful to promote on-page optimisation and link building services, but could be equally useful for promoting web design, ecommerce sites, etc.

Simply give the robot a list of business types you would like to invite to the event, and a list of geographic areas or towns and postcodes for greater targeting accuracy.

Provide the robot with company classifications and areas

We find that the robot works best with a two step approach where in the first contact email the offer is briefly described and the recipient is invited to reply back or telephone if they would like further information. This puts the recipient in control of the communication from the outset and they don’t feel that they are being sold to.

Personalisation helps to improve response rates so you can use the special tags within the Email Marketing Robot software to automatically insert the recipients company type in the email at key points. This increases the relevency score of the email in the recipients mind and increases the likelyhood of them reading the rest of the email.

Special attention should be paid to the subject line. Something that describes the email and a benefit or call to action would work especially if it includes the keyword used to find their website – so inserting the company name in the subject using the special tag for <companytype> in the Email Marketing Robot is a good idea.

So to sum up:

• The subject line makes the right people read the email
• Keywords inserted in the email increases the chance of email being read
• Put the recipient in charge of receiving more details if they are interested
• Don’t use the first contact email to try to sell your event – only establish interest

The Email Marketing Robot is perfect for inviting local businesses to networking events, business seminars, conferences and exhibitions. Stick to the above guidelines and you will be amazed at the response!

Many traditional marketing techniques are costly in both time and money. Telemarketing is time consuming and soul destroying. Direct mail can be expensive. Email lists are often out of date and it can be hard to track the effectiveness of many types of advertising.

In all business to business events success depends on the ability to attract exhibitors and delegates.The exact type of event will define the categories of businesses that the events management company will invite either as exhibitors or delegates to any tradeshow, expo or event.

The Email Marketing Robot software allows events management companies to automate the sending of email invititations to businesses who match their specific criteria. It is just like having an ultra-efficient extra member of marketing staff who will work tirelessly to contact businesses on your behalf!

For example XYZ Events is organising a wedding expo in New York. They use the Email Marketing Robot to invite related businesses to exhibit from around the New York area. That could include wedding photographers, bridal shops, wedding cake makers, limousine hire companies, etc.

Another example of how the Email Marketing Robot can help Events Management firms is where they use the software to send out invitation emails to businesses who may wish to attend as delegates at tradeshows. In conjuction with online events registration software the Email Marketing Robot can help to fill events with interested delegates and reduce marketing overheads.